How we rate at Bonus-menu.co.uk

At Bonus-menu.co.uk, we donโ€™t treat reviews, bonuses or gaming content as quick copy dashed off at a desk. Behind our ratings is an in-house editorial team who work in the online casino world full-time, every day. We track online casinos, bonus offers, slots and scratchcards over the long term, test them in practice, and rate them according to clearly defined rules.

How we evaluate - methodology

Our editors have accounts at the casinos we write about, and they verify key information themselves directly in the player environment. That way, we know how registration works, account verification, bonus activation, deposits, withdrawals, customer support and the games themselves. We therefore rate everything based on real experience.

Detailed rating methodologies

Each area of gambling has its own specifics, so we rate it according to its own rules. Different criteria matter for an online casino as a whole than for a bonus, a slot or a scratchcard. If you want to know exactly what we assess in each part, continue to the detailed methodologies below.

What is our rating based on?

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Expertise

Weโ€™ve been dedicated to the world of online casinos for the long term, every day. Our in-house editorial team has thousands of hours of work behind them in the gambling industry, monitoring the market and testing casinos, bonuses and games. On some topics we also work with external experts, but the final rating always goes through our in-house team and editorial process.

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Hands-on experience

We donโ€™t want to write only general information. Our editors have their own accounts at casinos, test bonuses, go through the game sections, take screenshots and verify whether everything works as the casino states. Thanks to that, we can point out not only the advantages, but also the terms, limits or weaker points.

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Clear methodology

We rate each type of content according to pre-set criteria. We assess a casino review differently from a bonus, a slot or a scratchcard. The common foundation, however, is always safety, clarity, fairness, availability of information and real value for players.

Our editorial principles

To ensure our ratings are fair, clear and useful, we stick to several editorial principles. They help us separate personal experience from marketing promises and look at every casino, bonus, slot or scratchcard through the eyes of an everyday player.